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Tasjeelat

2022

ROLE

Art Director, Brand Designer

SERVICES

Branding, Art Direction, Motion

CREDITS

Creative Direction - FLAT26

Motion Designer - Alvaro Liniers

Tasjeelat brings the work of Qisetna – to preserve the cultural and oral heritage of Syria in the UK – to the podcasting world. Tasjeelat literally means “record/ recording” in Arabic: it refers to the audio recordings gathered by Qisetna’s team and turned into a podcast, composed by a series of episodes featuring artists, musicians and writers from Syrian heritage in all its diversity and richness.

​Qisetna challenged us to create a visual identity for Tasjeelat that represented the central team of ‘narration’ of Syrian cultural heritage, while maintaining a visual coherence with Qisetna’s existing brand identity.

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